Auctioneers' Features & Services

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1. Catalog Publishing - Our primary service is to prepare your business to trade on the World Wide Web and on eBay, which represents an ever-expanding global audience of more than 200 million users. Lot descriptions, full-color images, estimated selling prices and your contact details encourage users to view your catalog before registering to bid. After your catalog has been published on www.liveauctioneers.com, we will reformat the catalog to fit eBay’s standard format and publish it on www.ebayliveauctions.com. Once it is in place, anyone registered with eBay can view the lots and leave absentee bids, or wait to bid live on the day of the sale.

2. Online Absentee Bidding Capability - Once a user has found a lot that interests them, they can either contact you directly or place an absentee bid online through eBay. A simple bidding form on the lot-description page lets them leave a maximum bid before the sale, very much like traditional ‘left bids,’ ‘ commission bids’ or ‘absentee bids.’ The bid is then recorded, and presented through the ‘live applet’ when the auction starts.

3. Live-auction Bidding via the Internet - This cutting-edge service, offered to you via our alliance with eBay Live Auctions, lets bidders from around the world bid as your auction is actually taking place. The process is similar to a telephone bidding system but operates much faster and does not tie up your staff. Our experience has shown that providing live auctions online dramatically reduces the number of unsold lots and drives up the average hammer price of your sale. Also, it brings the potential of thousands of new customers to the auction house.

Auctioneers who use LiveAuctioneers’ services have access to many bonus features and a full complement of automatically generated aids that can be accessed through our password-protected ‘back end.’

The following features are exclusive to LiveAuctioneers clients.

- LiveAuctioneers Revenue-Increasing Function
- LiveAuctioneers Time-Saving Function

Staff Permission Levels

Set permission access levels for your staff within your LiveAuctioneers account

Bidder Contact Function

Offers you the ability to contact bidders at any stage of the signup process

API Integration

Allows your software to seamlessly integrate with the LiveAuctioneers database

Self-Service Upload

Lets you upload catalogs directly into our system from excel, any day, any time, 24/7

Item Specifics

Provides additional item details within a category so as to assist buyers to locate items. On average, listings using Item Specifics are likely to sell at prices 10% higher

Invoicing

Frees you of the time-consuming task of invoicing and is available at the end of each auction session. Our fully automated system also allows the buyer to complete his or her purchase with PayPal, a credit card or another designated payment option

Auto feedback

If someone leaves your auction house positive feedback, our system automatically returns the favor. If your company receives neutral or negative feedback, you are automatically notified

Nonpaying bidder status

Allows you to mark a bidder’s e-mail address so you can check status the next time they log in to one of your sales

Weekly electronic newsletter

Our acclaimed newsletter is sent out to LiveAuctioneers users who have signed up to receive it and features pictorial links to upcoming sale catalogs

Image processing and hosting

We can create three image sizes for you and we’ll include up to 10 images per catalog lot

Editing suite

Permits clients to quickly and efficiently edit live both catalog lot descriptions and images, 24/7

End-of-auction status

Clients receive sale results (lot number, buyer, hammer price and buyer’s premium) on any given lot within three minutes of its sale.

Bidder approval flexibility

Allows you to set your own criteria to automatically approve bidders, with all contact information available for viewing

Block bidders

Lets you prevent nonpaying or nuisance bidders from accessing future sales

Regular bidders

Permits the LiveAuctioneers system to automatically approve bidders you specify

Stat tracking

Offers valuable, highly detailed marketing information on a sale, advising you as to how many times an item was viewed, keywords visitors used to search your catalog, etc. Stats include hits, visitors, searches, references and keywords, and indicate whether the user entered through a title/keyword or listing search

Fully automated category indexing and category lists

Scrolls through 180,000 eBay category codes and then places your items into the most appropriate categories, saving you lots of time

Help files

Answers questions to all issues involved in running your sale online, and includes demo videos as well as detailed steps and tool descriptions

Title builder, keyword assistance

Indicates those keywords in the eBay database that are used most often in searches

Complimentary catalog for your Web site

We provide an HTML-encoded electronic version of your auction catalog (customized by the auction house) that can be featured on your auction house website. Archived catalogs are also displayed.

Live help 24/7

A LiveAuctioneer account representative is always available to provide assistance

Add lot

Allows you to automatically add lots and images to a live sale (lots are added within 3 minutes)

Condition reports

Allows you to add condition reports to a lot at any time

Suggested category

Provides suggested categories for each lot in a sale (available during the edit process)

Withdraw lots

Lets you withdraw lots through an easy-to-use interface

Catalog proofing

Gives you the opportunity to edit all elements - from catalog descriptions to individual lots - before a catalog goes live

Lot format

Lets you format the look of each lot (available during the proofing process) and add "boiler-plated" information that is constant throughout the catalog

Custom signup

Automatically generates a custom auction signup sheet

Sales tax

Automatically calculates sales tax on each winning bid

Winning bidder contact

Allows you to contact winning bidders with customized emails or invoices within minutes of the auction close

Invoice reminder

Sends reminder e-mails or invoices on overdue accounts

PayPal

Platform is fully integrated with PayPal

Accounting

Allows you to readily track auction accounting information

NPB/FVF

Automatically files “Non Paying Bidder” notices and “Final Value Fee” credits through an easy-to-use interface

Auction comparison

Compares prior auction results

Sold-item management

Lets you easily manage sold and shipped items

End-of-auction export

Allows you to export End-Of-Auction reports and import winning items and bidder information into your in-house system

Cross-Promotion

Receive cross-promotion of lots within your catalog on eBay Live Auctions. Potential bidders are offered links to other lots within the same catalog

LiveAuctioneers now provides real-time Internet bidding capability to real estate as well as business and industrial auction houses. A new, customized applet that caters specifically to these types of auctions was introduced in 2006.

“LiveAuctioneers has helped struggling auction houses turn their businesses around. That has been particularly gratifying,” said Ellison. “On the other hand, we’ve played a role in helping some of the country’s most successful auction houses reach an international audience of bidders even they could not have gotten on their own. Our services can work for any type of auction house at any level, and we would welcome hearing from any auctioneer who wants more information on how to take advantage of the global Internet marketplace.”