Car mascots, automobilia line up for Turner’s Jan. 7 auction

car mascot, automobilia

Lalique Eagle car mascot, mounted, est. $1,000-$1,500

SO. SAN FRANCISCO, Calif. –  On January 7, Turner Auctions + Appraisals will offer a selection of automobilia from two major California collectors. The sale features over 65 lots of car mascots, artwork and related collectibles, with absentee and Internet live bidding through LiveAuctioneers.

The diverse range of hood ornaments comes mostly from the U.S., France and Britain. Their creation extends throughout the 20th century, from the very early 1900s to the 1960s, with an emphasis on the designs of the 1920s and 1930s. In the early days of automobiles, wealthy owners would personalize their vehicles to add beauty, make a political statement, or identify with a person, brand or organization. Later, automobile companies created signature hood ornaments in the form of petite statues to showcase their brands.

car mascot, automobilia

Icara Le Genie mascot, 1928, manufacturer A.E. Lejeune, est. $400-$500

The collection to be auctioned features winged goddesses, diverse animals and birds, dolls and comic characters, 1932 Olympic athletes, airplanes and Charles Lindbergh, heads of Indian chiefs, bells, flags and more. One highlight is a glass mascot by René Lalique (shown at top of page).

car mascot, automobilia

Very early aeronautical car mascot, 1908-1910. est. $500-$600

The sale also features a selection of artwork – limited-edition prints, vintage posters, and lithographs featuring sports cars, Indy winners and the Monaco Grand Prix – plus a Chuck Queener watercolor. There are several groupings of books, including a Ferrari catalogue raisonné (Golden Edition, 1946-1989) and several books signed by Mario Andretti, Carroll Shelby and Janet Guthrie.

car mascot, automobilia

Ferrari catalogue raisonne, Golden Edition, 1946-89, est. $200-$300

Among the car-related collectibles are sports car and racing trophies, decanters, tire ashtrays and product signs. Several items of Olympics ephemera round out the sale.

car mascot, automobilia

1931 Monaco Grand Prix lithograph, est. $80-$120

Turner Auctions + Appraisals begins its online auction on Sunday, January 7, 2018, at 10:30 am PST. Bid absentee now or live as the auction is taking place via LiveAuctioneers.