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Early 1940s three-dimensional Coca-Cola cooler sign, est. $3,000-$3,500

Jasper52 serves up unusual Coca-Cola sign in Sept. 23 Americana auction

Early 1940s three-dimensional Coca-Cola cooler sign, est. $3,000-$3,500
Early 1940s three-dimensional Coca-Cola cooler sign, est. $3,000-$3,500

NEW YORK – On Thursday, September 23, starting at 6 pm Eastern time, Jasper52 will offer a sale of Americana, Folk Art, and Outsider Art. As always, its 337 lots are curated by the stalwart Clifford Wallach, an expert in tramp art, folk art, and Americana. Absentee and Internet live bidding will be available through LiveAuctioneers.

Leading the lots is a quilt that dates to the 1870s or 1880s, crisply detailed in red and green. It measures 80in by 80in and is described as being in excellent condition. The lot notes also state, “The quilt feels strong and sturdy overall. The hand quilting is exceptional – the best you’ll find on any quilt – with close straight line and double orange peel designs quilted throughout at an even 12-14 stitches to the inch.” It is estimated at $1,400-$1,600.

Late 19th-century quilt in excellent condition, est. $1,400-$1,600
Late 19th-century quilt in excellent condition, est. $1,400-$1,600

In the realm of Americana, schoolgirl samplers are like bread and butter – a must-have that you can’t get enough of. The example in this sale, which dates to 1821, was rendered by Rachel Dean Griscom of Philadelphia, Pennsylvania. She chose the approach of a family record sampler that includes the names of her grandparents, William and Rachel Griscom and Jeremiah and Sarah Powel; as well as her parents, Samuel and Ann Griscom; and her brothers and sisters: David, Sarah, Powel, Elizabeth, Samuel, Edwin, and Chalkley Griscom. It is unclear how old Rachel was when she completed the silk on gauze linen work, which carries an estimate of $2,500-$3,000.

1821 family record sampler by Rachel Dean Griscom, est. $2,500-$3,000
1821 family record sampler by Rachel Dean Griscom, est. $2,500-$3,000

Rounding out the lots is a striking three-dimensional Coca-Cola advertising sign, made by Kay Display in 1940 or 1941. The sign, which features a Coca-Cola cooler case in the brand’s distinctive red and white livery, was primarily used as an indoor sign that hung from the ceiling; the sign’s arrow rotates to point to the store’s cooler. The vintage sign carries an estimate of $3,000-$3,500.

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Coca-Cola sign