Tag Archive for: Richmond Auctions

Circa-1950s Orange Crush neon sign, $189,750. Image courtesy of Richmond Auctions

Orange Crush neon sign commands record-setting $189K at Richmond Auctions

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Circa-1950s Orange Crush neon sign, $189,750. Image courtesy of Richmond Auctions

Circa-1950s Orange Crush neon sign, $189,750. Image courtesy of Richmond Auctions

GREENVILLE, S.C. – A new world record was set at Richmond Auctions last month when a circa-1950s Orange Crush neon sign sold for $189,750 – the most a soda sign has ever brought at auction. Richmond Auctions is now the first auction house to sell a soda sign for more than $100,000, breaking the previously held record of $46,000 for a Satanet Soda sign, which was also sold at Richmond Auctions. Absentee and Internet live bidding for the February 17 sale was facilitated by LiveAuctioneers.

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Circa-1920s double-sided porcelain Musgo Gasoline sign, $1.5 million. Image courtesy of Richmond Auctions and LiveAuctioneers

Musgo Gasoline sign sells for record $1.5M at Richmond Auctions

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Circa-1920s double-sided porcelain Musgo Gasoline sign, $1.5 million. Image courtesy of Richmond Auctions and LiveAuctioneers


Circa-1920s double-sided porcelain Musgo Gasoline sign, $1.5 million. Image courtesy of Richmond Auctions and LiveAuctioneers

GREENVILLE, S.C. – On August 27, Richmond Auctions set a new world auction record for the most expensive antique advertising sign when it sold a 48in double-sided porcelain Musgo Gasoline sign for $1.5 million against an estimate of $100,000-$750,000, shattering the previous record of $400,000.

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