LONDON – Auction Zero is a new auction house giving potential consignors the opportunity to sell jewelry, gold, silver, gemstones, coins, gold bullion, antiques and objets de vertu with agreed reserves at no cost to the sellers.

That means free – free lotting, free photography and free online valuations.

Auction Zero says that, to its knowledge, it is unique in the auction industry, as it is the only auction house today that will offer to sell consigned goods free of all charges, but with agreed reserves.

The auctioneer is inviting consignments for inclusion in their debut June 26 sale. The deadline to consign merchandise is May 31.

Auction Zero, in partnership with www.liveauctioneers.com, is also offering Internet bidders the incentive of no additional buyer’s premium. The auction house will absorb the 3 percent Internet charge within their standard 20 percent buyer’s premium. Because Auction Zero believes the future of the auction industry worldwide online auctions, the London-based firm has decided to cover those extra expenses for bidding online.

Email auctionzero@auctionzero.co.uk for details.

Visit Auction Zero’s website at www.auctionzero.co.uk.

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