On November 11, a Winter Dance Party poster for a concert featuring Buddy Holly, Ritchie Valens and the Big Bopper, dated February 3, 1959 – the day they died together in a plane crash on the way to the show – sold for $447,000 and a new world auction record for any original concert poster. Image courtesy of Heritage Auctions
DALLAS – The only known poster that reflects the tragedy known as “The Day the Music Died” became the most-expensive concert poster of all time November 11 when a Winter Dance Party poster from Feb. 3, 1959 sold for a record-setting $447,000 at Heritage Auctions.