Details: This antique Horrocks-Ibbotson Co. brochure from 1936 features a short piece on fly-fishing by Zane Grey. Advertisements for Hexi-Super-Cane Rods, Horrocks-Ibbotson Rods, salt water reels, fly reels, lines, bait, and accessories are also featured. This brochure is stamped â€S.C.M. Packard & Co. 226 Main Street, Wareham, Mass.â€, and measures approximately 3.25†x 6â€.

Pearl Zane Grey (31 January 1872 – 23 October 1939) was an American author and dentist best known for his popular adventure novels and stories associated with the Western genre in literature and the arts; he idealized the American frontier. “Riders of the Purple Sage†(1912) was his best-selling book. In addition to the commercial success of his printed works, they had second lives and continuing influence when adapted as films and television productions. His novels and short stories have been adapted into 112 films, two television episodes, and a television series, Dick Powell's Zane Grey Theater.

An avid fisherman, Grey indulged his interest in fishing with visits to Australia and New Zealand. He first visited New Zealand in 1926 and caught several large fish of great variety, including a mako shark, a ferocious fighter which presented a new challenge. Grey established a base at Otehei Bay, Urupukapuka Island in the Bay of Islands, which became a destination for the rich and famous. He wrote many articles in international sporting magazines highlighting the uniqueness of New Zealand fishing, which has produced heavy-tackle world records for the major billfish, striped marlin, black marlin, blue marlin and broadbill. A lodge and camp were established at Otehei Bay in 1927 called the Zane Grey Sporting Club. He held numerous world records during this time and invented the teaser, a hookless bait that is still used today to attract fish. Grey made three additional fishing trips to New Zealand. The second was January to April 1927, the third December 1928 to March 1929, and the last from December 1932 to February 1933.

This brochure is in excellent condition, with virtually no indications of age or wear.

Condition / Notes: This brochure is in excellent condition, with virtually no indications of age or wear.

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