Description
A rare piece of Southern Americana, this mid-century light-up advertising clock features the iconic "Deep South Milk" logo. Manufactured by The Countryman Co. Inc. in Covington, KY, this display features a vibrant red, yellow, and green color palette housed in a durable hammer-tone green metal case.
The clock face is integrated on the left with a classic square-numeral layout, while the right side showcases the bold Deep South script. Perfect for a retro kitchen, man cave, or a collector of dairy and Southern regional memorabilia.
Condition:
Alterations: Original Condition Unaltered
Imperfections: Some Imperfections
Condition Notes: The clock and light are both in working order. The plastic face shows some age-appropriate yellowing and spotting (patina) behind the clock hands. The metal housing is structurally sound with minor scuffs. The original power cord is intact but has paint remnants on a portion of the length. There is minor paint splatter on the metal casing. The panel that the clock hands are on has shifted slightly and could be taken apart and cleaned. It is being left as is in its original condition. The bulb will be removed before shipping. The plastic and words do have minor scratches.
Origin:
United States
Materials & Techniques:
Metal, Plastic
International: No International Shipping for this auction.
Combined shipping: Please ask about combined shipping for multiple lots before bidding.
The clock face is integrated on the left with a classic square-numeral layout, while the right side showcases the bold Deep South script. Perfect for a retro kitchen, man cave, or a collector of dairy and Southern regional memorabilia.
Condition:
Alterations: Original Condition Unaltered
Imperfections: Some Imperfections
Condition Notes: The clock and light are both in working order. The plastic face shows some age-appropriate yellowing and spotting (patina) behind the clock hands. The metal housing is structurally sound with minor scuffs. The original power cord is intact but has paint remnants on a portion of the length. There is minor paint splatter on the metal casing. The panel that the clock hands are on has shifted slightly and could be taken apart and cleaned. It is being left as is in its original condition. The bulb will be removed before shipping. The plastic and words do have minor scratches.
Origin:
United States
Materials & Techniques:
Metal, Plastic
International: No International Shipping for this auction.
Combined shipping: Please ask about combined shipping for multiple lots before bidding.
Condition
Original Condition Unaltered; Some Imperfections; The clock and light are both in working order. The plastic face shows some age-appropriate yellowing and spotting (patina) behind the clock hands. The metal housing is structurally sound with minor scuffs. The original power cord is intact but has paint remnants on a portion of the length. There is minor paint splatter on the metal casing. The panel that the clock hands are on has shifted slightly and could be taken apart and cleaned. It is being left as is in its original condition. The bulb will be removed before shipping. The plastic and words do have minor scratches.
Buyer's Premium
20%
Dimensions
9.5 x 26.5 x 4 in
Mid 20th Century Deep South Milk Light-Up Advertising Clock by the Countryman Co.
Estimate $2,000-$6,000
Starting Price
$400
LiveAuctioneers Purchase Protection
Vetted auction houses
Secure, online bidding
Returns guaranteed for misrepresented listings
Dedicated support when you need it
The Artful Home I
Jul 24, 2026, 4:00 PM EDTNew York, NY, United States
$1,400
$170
$240
TOP

































