WALTER WINCHELL, NBC/ABC, THE ANDREW JERGENS COMPANY, AND OTHERS. 1934 to 1952. A collection of contract documents, insurance letters, etc. (both signed, and unsigned copies), a Western Union telegram from Robert V. Beucus, and other ephemera relating to the Jergens Company sponsorship of Winchell's "The Jergens Journal" on NBC Blue Network/ABC, and other program sponsors. Comprising approx. 20+ pieces, including some duplicates/stapled together. Letterheads/"senders" include J. Walter Thompson Co.; Lennen & Mitchell, Inc. Advertising; American Broadcasting Company. Original signatures include Walter Winchell (approx. 10), several of Robert V. Beucus/Jergens Company; and a New York Mirror letterhead signed by Rose Bigman. OTHERS INCLUDE, the Beverly Hills Hotel and Bungalows letterhead (Eversharp, Inc. contract); and two 1950s unsigned typed documents from G. B. Zorbaugh to Gerald Dunworth and ABC, Coudert Brothers, New York, regarding the libel case of Bissell v. American Broadcasting Company, Warner-Hudnut, Inc. (show sponsor) and Walter Winchell, with Winchell initialed notation to Rose (Bigman). TOGETHER WITH: RADIO LIFE WEEKLY magazine, August 15, 1943. Featuring Winchell's hand on cover, and an article on Winchell: "The Hand that Keeps the World Informed," with a photo of Winchell and Ann Miller captioned "Patted by Hands That Use Jergens" for his "lotion-sponsored broadcast." Collection overall good condition; large tear to one document. PROVENANCE: THE HAROLD A. LAYER COLLECTION. From The Walter Winchell Files, Butterfield & Butterfield, 1990/91.
Jergens Company Winchell/NBC Contract/Sponsor Ephemera Group
Collectibles Timed sale
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