1968-1971. Reverse-painted glass. This clock advertised a brand originally introduced in 1900 as "Excellent Oxide". The name was shortened to a catchy, more recognizable name that was easier to market. The green starburst design was part of Exide's "Green Power" campaign (the starburst implied their batteries could hold a charge longer and burst into life even in harsh conditions). The campaign was so successful that Exide continued to use it for over a decade. By 1971, the green starburst design was still the face of the brand. PAM didn't just make these clocks once. For example, a new Exide dealership might open in 1971 and would order a clock from the current catalogue. PAM would make a new clock using the active Exide design and would stamp it with the current date (in this case, 6-71). Therefore, this is a 1971 clock featuring a 1960s design. Interestingly, Exide is one of the oldest and most storied battery brands in the world, having powered everything from the first modern submarines to all Apollo space missions. All items are guaranteed authentic by Miller & Miller Auctions. All purchases are eligible for free delivery to the Check the Oil Show on June 26, 2026. 15.25" x 15.25" x 3.5".

Size
15.25" x 15.25" x 3.5".

Condition
Dial retains excellent colour to reverse glass. Stable flake to upper right corner. Oxidation, minor pitting to the aluminum retainer and case. Working.