This bright and cheerful poster was created by famous poster artist, Leonetto Cappiello in 1903 for a fundraiser being held in Paris' Bois de Boulogne. One of his signature smiling ladies carries a basket of flowers and gestures towards all the fun events that the day involved.Leonetto Cappiello (1875-1942) was an Italian poster artist who worked in Paris. He is known for modernizing advertising design for the 20th Century. His compositions are uncomplicated and often feature a graceful figure with an oversized rendition of the product against a simple color background. The typography is often minimized to be as direct and short as possible. This innovation allowed for the advertising to be eye-catching and understood at a moments’ glance. It was ideal for the fast paced travel and attention of busy city life. To learn more about the career of Cappiello, please follow this link: https://postergroup.com/blogs/the-ross-art-group-blog/for-the-love-of-cappielloThis is an Original Vintage Poster. It is not a reproduction. This poster is conservation mounted, linen backed and in very good condition. There has been some minor edge wear that is limited to the margins only and the colors are slightly attenuated. It presents well, especially given that it is over 120 years old. We guarantee the authenticity of all of our posters.